Gokujyun Premium Lotion 170ml

Hada Labo – Japan’s Cult-Favorite Hydrating Skincare! Hada Labo is a globally beloved Japanese skincare brand best known for its minimalist approach and intensely hydrating formulas. A true cult favorite, the brand’s signature range of cleansers, toners, and creams is powered by super hyaluronic acid—a deeply moisturizing ingredient that helps skin retain optimal moisture levels. Developed by Rohto Pharmaceutical, a trusted name in beauty and health since 1899, Hada Labo exemplifies the company’s commitment to science-backed, effective skincare. Rohto’s acquisition of Mentholatum in 1988 further expanded its global reach, allowing Hada Labo to become a household name in Asia and beyond. Loved for its “less is more” philosophy, Hada Labo excludes unnecessary additives like fragrance, dyes, and mineral oil, making it ideal for sensitive and dry skin types. Whether you're looking to hydrate, smooth, or simply maintain healthy skin, Hada Labo offers clinically proven formulas that deliver visible results.